My Customer:

I am aiming my concept at young musicians trying to make it in the music industry. They are determined and open minded. They may still be in education or just coming out of it. No matter what gender they are, my customer is strong and musically talented. I want to create a brand that will help them as much as possible. However, because of the double dip recession my customer may not have the money for my service so I need to make sure that it is affordable.